Sneak Peek: Get into bed with Joules!

May 27, 2012

I’ve struggled to sleep this week under/on top of my 13.5 tog goose down duvet. Suddenly it’s summer and my bed is not ready! Having just previewed the new Bedeck bed linen range in collaboration with Joules, I’m now feeling a little inspired to sort out my bedroom, dig out the summer duvet and change the sheets. Although this is an AW12 collection, I think the country-style prints are suitable summery and are available from mid-August. Take a peek…

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys

1. Sunbird cushion, £40. 2. Gold woolen beehive throw, £80. 3. Sunbird pillowcase, £15.

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys1. Box stripe horse cushion, £40. 2. Ribbon stripe horse pillowcase, £20. 3. Ribbon stripe horse towel, from £10.

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys

1. Salcombe throw, £85. 2. Coastal boats Oxford pillowcase, £15. 3. Boats cushion, £40.

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys

Joules bedlinen, Bedeck, AW12, Joules, country style, homeware, bedding, bedroom, preview, ideal home, homeshoppingspy, alice humphrys1. Deckchair stripe Oxford pillowcase, £15. 2. Deckchair stripe towel, from £10. 3. Jade green beehive throw, £85.

I love the bright colours and cheery prints, all inspired by the British countryside and outdoor pursuits. Which one’s your favourite? – Alice

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3 Responses to “Sneak Peek: Get into bed with Joules!”


  1. Beautiful 🙂 The coastal boats pillowcase is a particular favourite of mine
    Emily
    emilysummers-designer.blogspot.com

  2. Natalie Says:

    Where can i find the first picture’s bedding in a store? The one with the sunbird cushion, sunbird pillowcase, and gold woolen beehive throw.

  3. homeshoppingspy Says:

    Hi Natalie,
    The bedlinen is available from mid-august. The best thing to do is the check on-line around then for your nearest stockist.
    Thanks!
    Alice


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